Design Diaries: What Goes Into Our Next Collection

We’re in the earliest stages of designing our next collection, and we wanted to bring you along for the ride. The Azelie design process is rooted in intention—every style starts with a mood, a need, and a woman in mind.

This month, our team is building mood boards, collecting feedback from you, and experimenting with new fabric textures that feel just right. What’s inspiring us? Sun-faded palettes, unexpected prints, and silhouettes that are supportive and beautiful.

We’re also thinking practically: What was missing this summer? What pieces did you want to wear from the beach to brunch, or from swimming to sunbathing without adjusting every five seconds?

Designing swimwear isn’t just about aesthetics. It’s about engineering comfort, confidence, and long-lasting quality. That’s the Azelie standard—and your voice is a big part of it.

We’d love to hear from you. What do you want to see in our next drop? More colors? A new style? Tell us everything by leaving a comment below.